Social media has come a long way since its humble beginnings as a way to stay connected with friends and family. Today, it is an integral part of many people’s lives and plays a role in how we consume news, interact with brands, and even form relationships. But what does the future hold for social media?As technology continues to advance and more people join the online social landscape, we can expect social media to become even more integrated into our lives as we look for new ways for brands to interact with consumers and vice versa, as well as finding new platforms that allow us to communicate using various media types. For further information on studying a diploma of social media marketing, courses available at The Business School.